ABMartin + IBM Unstructured Data Infographic

ABMartin needed a co-branded infographic that could make the complex topic of unstructured data easier for a business audience to understand. I transformed dense technical and compliance information into a clear visual narrative covering business risks, data security, regulatory requirements and ABMartin’s solutions. The final piece balances IBM’s enterprise credibility with a more approachable, visually engaging presentation.

My Role:

- Art direction and infographic design
- Information hierarchy and long-form layout
- Data visualization and technical storytelling
- Co-branded visual-system development
- Custom illustrations, icons and supporting graphics
- Final production for digital distribution

The design uses alternating light and dark sections, bold statistics and modular content blocks to guide readers through a large amount of information without losing momentum.